Avas × BML: Rewarding Cashless Rides Across the Maldives

A Partnership Built on Cashless Convenience

Avas partnered with Bank of Maldives (BML) to launch a promotional campaign aimed at encouraging secure digital payments while rewarding both customers and drivers across the Maldives. The campaign ran from 1st December 2025 to 11th January 2026, bringing added value to the everyday Avas experience.

15% Off Your Next Ride with a BML Card

At the heart of the campaign was a 15% discount offered to customers who added a BML card to their Avas account. Upon adding a BML card, users automatically received a one-time 15% discount on their next ride, valid for one full month from the date of activation.

To keep things simple and fair:

• The discount applied exclusively to newly added BML cards.
• It was limited to one card per mobile number.

Weekly Lucky Draws for Customers and Drivers

Alongside the discount, a weekly lucky draw added an exciting layer to the promotion. Each week, BML selected:

• Two customers and two drivers to each receive a MVR 250 BML gift card.

Customers were automatically entered into the draw by adding a BML card and using the app during the campaign period, while drivers qualified by accepting rides paid for using BML cards. Weekly winners were announced within five days after the close of each week, with results published on BML's official website.

Rewarding Both Sides of the Ride

The partnership reflected a shared commitment between Avas and BML to promote digital payment adoption and enhance the overall user experience. By rewarding both riders and drivers, the campaign fostered greater engagement across the platform — making cashless transactions more appealing and accessible for users throughout the Maldives.

A Foundation for Meaningful Partnerships

This collaboration stands as a strong example of how Avas continues to build meaningful partnerships that deliver real, tangible value to its growing community.